Privacy Policy
Last Updated: January 2026
Website: raymills.co.uk
At Ray Mills ("we," "us," "our"), we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website dedicated to reviewing and recommending UK sports betting sites.
Information We Collect
We may collect information about you in the following ways:
- Personal Information: When you voluntarily submit information through contact forms, newsletter sign-ups, or surveys, we may collect your name, email address, and other details you provide.
- IP Address: We automatically record your Internet Protocol (IP) address for security and analytics purposes.
- Cookies: We use cookies and similar tracking technologies to enhance your browsing experience and track affiliate links.
- Usage Data: We collect information about how you interact with our website, including pages visited, time spent, and referral sources.
- Device Information: We may collect information about your device, browser type, and operating system.
How We Use Information
We use the collected information for the following purposes:
- To provide and improve our website content and services.
- To conduct analytics and track the performance of affiliate links and recommendations.
- To send marketing communications, newsletters, and promotional content (with your consent).
- To comply with legal obligations and protect against fraud.
- To understand user preferences and enhance your experience.
- To process affiliate commissions from partner casinos and betting operators.
Cookie Policy
We use the following types of cookies on our website:
- Essential Cookies: Required for website functionality and security.
- Analytics Cookies: Used to understand user behaviour and website performance.
- Affiliate Tracking Cookies: Enable us to track referrals to partner betting sites and casinos for commission purposes.
- Marketing Cookies: Used to deliver personalised content and track campaign effectiveness.
You can control cookies through your browser settings and opt out of non-essential cookies. Please note that disabling certain cookies may affect website functionality. You may also use industry opt-out tools such as the Network Advertising Initiative (NAI) or Your Online Choices.
Third-Party Links
Our website contains links to third-party casinos, sports betting operators, and affiliate partners. We are not responsible for the privacy practices, content, or policies of these external websites. We recommend reviewing the privacy policies of any third-party sites before providing your personal information. Our recommendations are based on affiliate partnerships; clicking these links may generate commissions for us.
Your Rights
Under the UK General Data Protection Regulation (GDPR) and Data Protection Act 2018, you have the following rights:
- Right of Access: You may request a copy of personal data we hold about you.
- Right to Rectification: You may request correction of inaccurate personal data.
- Right to Erasure: You may request deletion of your personal data (subject to legal exceptions).
- Right to Restrict Processing: You may request we limit how we use your data.
- Right to Data Portability: You may request your data in a structured, portable format.
- Right to Object: You may object to our processing of your data, including for marketing purposes.
- Right to Lodge a Complaint: You may file a complaint with the Information Commissioner's Office (ICO).
If you are a US resident, you may have rights under the California Consumer Privacy Act (CCPA) or similar state laws. Contact us for more information.
Data Retention
We retain personal data only as long as necessary to fulfil the purposes outlined in this policy or as required by law. Affiliate tracking cookies are typically retained for up to 90 days. You may request deletion of your personal data at any time, subject to legal and contractual obligations.
Contact Us
If you have questions about this Privacy Policy, wish to exercise your data rights, or require further information, please contact us at:
Email: [email protected]
Website: raymills.co.uk
We will respond to your enquiries within 30 days in accordance with applicable data protection regulations.